George Yip Model Of Drivers Of Internationalisation

Author of Strategic Transformation (2013), Managing Global Customers (2007), Asian Advantage: Key Strategies for Winning in the Asia-Pacific Region (1998), and Total Global Strategy (19). Previous business positions include Vice President and Director of Research & Innovation at Capgemini Consulting, senior manager at Price Waterhouse (USA), manager at Unilever, and various boards. George Yip is the former Dean of the Rotterdam School of Management Erasmus University and a sought after speaker on global strategy and marketing, managing global customers, internationalization. Editorial Advisory Board of MIT Sloan Management Review. Former Lead Senior Fellow of the UK’s Advanced Institute of Management Research. Previous academic positions include Professor of Strategy and Co-Director of the Centre on China Innovation at China Europe International Business School, Dean of Rotterdam School of Management - Erasmus University, and Harvard, UCLA, Cambridge Judge (Beckwith Professor of Marketing and Strategy) and London Business School (Professor of Strategy and Associate Dean, MBA). Summary Associate Dean for Executive Programmes at ICBS. George Yip Model Of Drivers Of Internationalisation.